This website is a source of information about the South Florida lifestyle and all its advantages and benefits. What to do, where to go and news about the region.
For this project we worked on the overall branding image. Inspired by the sea life, the logo and business cards have pretty strong shapes that resemble the tentacles of an octopus as well as the flow of the waves. The sea was the main inspiration point for the graphic style and for the creation of the logo which is a 100% original design with a custom font.
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